We’re delighted to announce that Broo Limited will be the event sponsor for the ‘1914 – 1918 Tribute’ stretcher carry challenge. Broo is our oldest major sponsor and have been with us since the 2013 Brisbane to Birdsville Megawalk. During that 1600 km walk, their support was close up, personal, and hugely welcome – cold beer at the end of the day! Read more about this great Australian company.
Since our 2013 introduction to Broo products – their Premium Lager and Australia Draught – the company has gone ahead in leaps and bounds. Among Broo milestones, the company has:
- acquired the Mildura Brewery, providing Broo with the opportunity and capacity to expand distribution of its beer products nationally;
- progressed plans to construct a $100 million brewery in the Victorian regional centre of Ballarat, which will position it to be the world’s ‘greenest’ brewery, powered by solar energy and dramatically cutting the amount of water used in production; and
- launched their Iconic Australian label, Broo Premium Lager into China, the world’s largest beer market.
We congratulate Broo founder and CEO Kent Grogan on the company’s continued growth, and welcome his great Aussie brand as sponsors of our 2018 commemorative event.